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Essay Questions




For the essay I have the choice between two options which I could further research:
- How the increase in social media usage has effected brands? 

- How can the use of Anti-Brand destroy a brand's reputation?

I have had a brief look into both, after researching I noticed they are both very similar as they both have links into Brand and Anti-Brand therefore I am going to go with the first because it means I can also discuss the positive effects of social media advertisements. 
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